Income School Blog

Episode 321

Whether you realized it or not, you’re brand is telling a story. Nathan & Julia talk through being intentional and consistent about your brand story message through out your content, comments, and interactions to provide a cohesive connect to your audience.

“The way you build a brand that stays is to get people connected with it.” – Nathan

Main Topic: How to Write Your Brand Story

00:30  The Story You Are Telling
15:09  Three Story Types
19:49  Features v Feelings
26:38  Applications
35:24  Other Techniques

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